China-based BOE, one of the world's largest OLED manufacturers, is putting pressure on its biggest competitors by launching new OLED panels that achieve over 95% Rec 2020 coverage

Comparatively, superior OLED TVs like the LG C4 OLED and Samsung S95D OLED have reproduction rates of 7227% and 8973%, respectively

At BOE's Innovation Partner Conference, the company showcased its impressive results, which were based on smartphone displays set to brightness variables of 500 nits to 1000 nits

So how soon will these OLED TVs be available? For starters, the BOE is aiming to use this technology in smartphones first, but will eventually expand to laptops, tablets, wearables, and potentially TVs

Why is this important?The Rec 2020 color gamut is one of the main ways that TVs are tested and reviewed in Tom's Guide It gives a lot of information about what the TV can handle with respect to its color output, but the BOE also claims that in addition to color improvements, its panels will reduce power consumption by as much as 20%

While it is difficult to say exactly when we can expect to see them in OLED TVs, BOE describes the new display innovation as utilizing tandem OLED technology similar to that found in the new iPad Pro

Even the best OLED TVs often do not have high Rec 2020 potential, most notably Sony's new BRAVIA 8 OLED TV, which utilizes only 75% of the Rec 2020 color gamut The Rec 2020 gamut is a standard definition and HDR (wide gamut) It relates to the color output of a particular TV in both, and does not always reach more than 90% or even 80%

This will obviously lead to some of the best smartphones yet to come, but BOE is also looking to leverage display technology in tablets, laptops, wearables, etc However, while BOE did not explicitly mention TV as a dimension worth pursuing with this technology, BOE is in direct competition with Samsung Display, LG Display, and others, and this could be its big ticket to capture the TV market [Given that some of BOE's displays are used in the Steam Deck OLED, it could even lead to the best laptops and the best handheld gaming consoles in the near future

Samsung Display is also working on rectifying the power consumption of OLED TVs, with an August report highlighting its goal of achieving twice as bright OLED TVs with half the power consumption, which in itself could give BOE a shot in the arm in the TV space There is a possibility that this could be a step in the right direction [19] [20] It is too early to say how BOE's technology will change the OLED TV game, but we will certainly be watching closely over the next few years as the manufacturer continues to roll out new and improved OLED technology