Spotify is looking to add another string to its already stretched bow: video Presumably to sit alongside the music, podcasts, and audiobooks it already offers, Bloomberg reports that the company is now considering paying online creators for their videos and putting them on its app for users to view at their leisure According to the company

Of course, there are caveats to this And with Spotify rapidly becoming the most expensive streaming service, will users really be willing to put more money into it?

Spotify has not been afraid to add content to its app over the years, and the app no longer just serves music to users Nor is it afraid to force users to shell out for more content - so much so that it now requires an $1199/month subscription Or, one could say, an average of $2 more than its competitors

The Bloomberg report also points to spending on podcasts around 2019, when the company acquired podcast companies Gimlet Media and Anchor This spending ended in tears, to some extent, as it saw Spotify lay off a “significant” number of staff And now Spotify is considering further spending

The spending on video will be added to the video podcasts already offered And now that Spotify has an advertising service that rivals YouTube, Spotify seems to think the time has come for video Let's hope we don't end up paying more for this streaming platform than we really want to

Ah, Spotify, one more thing - where's Spotify HiFi? Let's focus on that one before we chase another fox Thanks