Google's introduction of the popular Gemini-based feature to its iOS Gmail app has once again put Apple on the back foot
Google introduced Google Q&A for Google Workspace accounts in August With this feature, users can ask questions about their inbox and Google Gemini will answer them For example, Gemini can show unread emails or present messages from specific senders; the Google Q&A feature can also summarize emails on specific topics, all without leaving the app
Google is not content to just leave this feature on the best Android phones, and a recent blog post (via Apple Insider) revealed that Googe Q&A will also be coming to iOS devices Not only that, but Google apparently intends to expand Gemini's functionality to answer questions about Google Drive in the future All of this will be available in the next few days to Google Workspace users who are using the Gemini Business, Enterprise, Education, Education Premium, or Google One AI Premium add-ons It is
This move by Google puts Gemini in direct competition with Apple Intelligence, which has not even been released yet However, Apple Intelligence has the advantage of being able to prioritize on-board processing rather than using the cloud as Google does In other words, Apple AI is faster and arguably safer for users
While Apple Intelligence seems to be in a perpetual “coming soon” state, there is plenty to look forward to: if you had a chance to try the public beta of iOS 181, you would have had the opportunity to use some of the new features on a compatible iPhone For example, there is a photo cleanup tool and a much improved Siri The new beta also offers a summary in the Mail app, including its own version of Smart Replies, a feature Google recently improved thanks to Gemini
Apple Intelligence versus Google Gemini is a confrontation that was always going to happen And Google has put more pressure on its main rival
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