Will Fitbit's premium paywall finally crumble?

Google acquired Fitbit in 2019, but to this day many of Fitbit's best workout training tools remain paid for, and to access them Fitbit Premium users who pay $999 per month or $7999 per year Only Fitbit Premium users who pay $999/month or $7999/year can access them That is about to change

If you purchase the new Google Pixel Watch 3, announced at the Made by Google event, you will get free access to the daily Readiness Score, one of Fitbit's most useful Premium metrics

It is based on the quality of your most recent sleep, average resting heart rate, and heart rate variability; it is rated from 1 to 100, with higher scores meaning you are at your best and lower scores meaning you should focus on rest and recovery

Like Garmin's Body Battery and Samsung's new Energy Score (neither of which require a subscription), Fitbit's Readiness Score is backed by a machine learning algorithm that aims to better understand your overall health It is intended to help you better understand your overall health

Outside of Oura, Google is one of the only major wellness wearables manufacturers that requires you to pay cash after purchasing a device for its best wellness insights