TikTok announced the tiktok SymphonyIt is "a suite of new creative solutions powered by generative AI designed to make content creation easier than ever for both marketers and creators, and expand to new dimensions while simplifying the creative process""

This comes through blog posts from social media platforms, noting that Creative Assistant has "evolved" into Symphony Assistant From the gif included in the post, it looks like it can help you create scripts or find new creative ideas

Symphony will be available as part of Adobe Express and will also be deployed to TikTok's Ad Manager program with automated diagnostics and corrections, optimization tools, and display cards that can be created from AI

Whatever the topic of content, you can import assets and URLs and generate videos in "less than 60 seconds" containing stock avatars created from footage of paid actors licensed for commercial use

It's worth remembering that as iffy as this may sound for those users who are working hard to create their own content, TikTok is one of the first social media platforms to automatically label AI-generated content and do so1 It is This will help identify "deepfake" content in the future Facebook instantiates the AI-generated content as a "label"

Other platforms, such as Instagram, Facebook, and YouTube, offer manual labeling of AI-generated content, but not automatically With the Symphony Assistant add-on in Adobe Express, users of the creation app and its underlying Firefly generative AI tool can now work with tiktok's huge commercial music library assets as of March 6-17

"With access to Tiktok's commercial music library from within Adobe Express, marketers and advertisers can quickly create, score, and publish trending TikTok-first content at the speed of social," explains an Adobe blog post

According to TikTok's own blog, users will receive "support throughout the content creation process" within Express and will focus on TikTok as a platform