Fire TV's new AI capabilities make it even easier to find what to watch

Fire TV's new AI capabilities make it even easier to find what to watch

1 One of the best streaming devices on the market today is the Amazon Fire TV Stick4K Max With such a small device, you can do a lot to change the viewing experience, such as providing access to platforms such as Netflix, Prime Video, and YouTube And all you have to do is plug it into your TV 

But what if you're scrolling through Netflix endlessly and can't find one that suits your taste? Yes, we were all there, and that's what makes me waste so much time 

Don't worry, because today is where that frustrating scrolling ends Now you can explore the entertainment of a huge amount of TV using natural language and phrases, with the new AI-enhanced search for your next favorite Fire TV by talking, rather than just picking up the remote and cleaning up all the streaming services 

Alexa provides personalized recommendations based on what you enjoy, whether it's intense minseries to cold horror movies or binge on weekends This feature allows you to remove complex search menus and the need to enter long search queries So, essentially, Alexa does all that work for you  This new search experience on Fire TV uses the Large Language Model (LLM) built by Amazon to help Alexa find the right entertainment It is designed to understand and generate human-like text based on what you say The model is trained with different amounts of data to help you learn and understand natural language queries 

This advanced feature allows users to use natural language and phrases, making searching for content intuitive and convenient 

Say you're in the mood for a psychological thriller that has the end of a twist All you need to say is, "Alexa, show me some of the best thrillers with an amazing plot twist""Intelligent AI presents a list of personalized options tailored to the movies and shows you enjoy Amazon Prime, like any other connected streaming app, displays the most relevant content along with the ones that cost you a rental 

Why not use other words to search? Alexa can even understand the type of plot, character, actor and quote you are looking for As an example:

As you continue to use Alexa for your entertainment needs, the recommendations will increasingly match your interests This allows you to turn your Fire TV into a smart and responsive tool, without having to scroll through the list endlessly or struggle with the remote control Ask Alexa to let the AI find your next favorite movie or TV show 

The great thing about this new AI feature is that the recommendations are context-based and personalized just for you It includes the best options from your Prime Video account and other streaming subscriptions, so you can know which content is available for free now

This new search experience will be available today on some Fire TV devices and will be available in the US in English on all eligible devices running FOS6

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